Get Found: Build a Funnel Through Search and AI Visibility Registration closes: 11-02-2027 08.00

Discover how potential customers find solutions like yours through search engines, AI platforms and paid channels. You will assess where your startup should build organic visibility and when advertising makes sense.

You will leave with:

A funnel canvas covering owned, earned and paid channels
Insight into your visibility in AI-powered search
A clear priority for your next piece of customer-focused content

During the webinar, you will test whether your company appears when buyers ask relevant questions in ChatGPT or Perplexity. Afterwards, you will test ten buyer questions and publish content addressing one priority question.

Continue with individual advice
After the webinar, participants can book a one-hour individual advisory session with the speaker. The booking option will become available after the webinar has taken place.

The sessions are only available to startups that attended the webinar. A maximum of five sessions is available on a first-come, first-served basis.

Meet the speaker

Peter Bjørn Eriksen, B2B Commercial Advisor

Peter Bjørn Eriksen has more than 25 years of experience in B2B sales and marketing, including roles as Head of Sales, Head of Marketing and agency owner. Since 2014, he has advised B2B SaaS founders and CEOs on strategy, positioning, pricing and commercial systems. He is co-founder of Frank Founders, Partner at Be frank and holds an Executive MBA from Ashridge Business School.